Marketlyzer

Analyzing market opportunities

Gathering business intelligence data for your location

Data-Driven Market Intelligence

Best Winery Location in Surabaya

Marketlyzer calculates a 79/100 opportunity score for winerys in Surabaya, supported by very high competition and $4,600 average income, plus a 88/100 foot traffic index.

With a startup-to-income ratio of 194.6:1, Surabaya requires efficient operations to maximize Winery profitability

79/100 opportunity score
9,373,000 metro residents
$4,600 average income
72/100 launch timing score
Good - Favorable Window
Schedule Consultation
2,874K
City Population
$5K
Avg Income
Very High
Business Density
5
Key Industries
Market Analysis

Winery Opportunity Score

Data-driven potential for success in Surabaya based on 7 key market factors

79 / 100

Market Opportunity

Based on 7 comprehensive market factors

Strong Opportunity

Financial Overview

Average Startup Cost
$895,000
Industry Success Rate
41%
Expected ROI Timeline
48-96 months
Customer Draw Radius
50,000m
Unique Market Intelligence

Surabaya Winery Insights

Data-driven analysis unique to this market combination

Market Position Analysis

Unique positioning insights for Surabaya

With a startup-to-income ratio of 194.6:1, Surabaya requires efficient operations to maximize Winery profitability

exceptional customer density of 334,750 residents per commercial dollar provides natural demand

The competitive Winery market in Surabaya favors established concepts, with 88 foot traffic index

Combining Indonesia's 5.0% business growth with Surabaya's very high expansion trajectory creates 7.5% projected market expansion for new Winerys

Competitive Market Position

How Surabaya ranks nationally for winerys

With a 79.2/100 opportunity score, Surabaya outperforms 75% of comparable markets for Winery ventures

The 9,373,000 metro market places Surabaya among the top 50 largest consumer markets globally

Above-average foot traffic (88 index) creates consistent customer flow for street-level Winery locations

Strategic Recommendations

Actionable strategies tailored for Surabaya

⏰ Market entry timing: Surabaya's Very High growth trajectory suggests immediate market entry to capture first-mover advantage before competition saturates

💰 Pricing strategy: $4,600 average income indicates value-focused positioning - volume over margin approach recommended for Surabaya Winerys

📢 Marketing focus: High foot traffic environment favors storefront visibility and local SEO over paid advertising for Surabaya Winerys

🔄 Multi-location potential: 9,373,000 metro population supports 3-5 locations within 24 months of successful launch in Surabaya

Launch Timing & Momentum

Align your opening window with market-ready signals

Entry Signal

Good - Favorable Window

Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.

Timing score: 72/100
  • 🚀 Very high growth trajectory - first-mover advantage available
  • 🔥 High competition - differentiation critical
  • 👥 Exceptional foot traffic (88) - strong discovery

Seasonal Levers

  • Summer tourist season
  • Harvest season events
  • Holiday wine sales

Winery Market Analysis for Surabaya

Why Surabaya for Winerys?

  • Metro population of 9,373,000 provides large customer base
  • Average income of $4,600 supports winery spending
  • Very High business density indicates healthy economic activity
  • Strong climate and terroir opportunities throughout the city
  • Strong tourism infrastructure opportunities throughout the city

Winery Success Factors

Climate and terroir
Essential
Tourism infrastructure
Essential
Demographics
Essential
Zoning regulations
Essential
Distribution channels
Essential
Event space potential
Essential

Seasonal Considerations for Surabaya

Summer tourist season

Harvest season events

Holiday wine sales

Best Surabaya Neighborhoods for Winerys

Data-driven analysis of optimal areas based on winery success factors

Downtown Surabaya

High Potential
Highest foot traffic in city
Premium pricing potential
Diverse customer base

Business District

Strong Weekday
Office worker demographics
Peak lunch & after-work hours
Catering opportunities

Suburban Areas

Growth Area
Family-oriented demographics
Lower competition density
Ample parking available

Surabaya vs Other Indonesia Cities for Winerys

City Population Avg Income Market Score Action
Surabaya ⭐ 9,373,000 $4,600
79/100
Current City
Jakarta 33,430,000 $5,000
75/100
Compare →
Bandung 6,965,000 $4,200
75/100
Compare →
Medan 4,103,000 $4,000
72/100
Compare →
Makassar 2,795,000 $3,800
71/100
Compare →

Winery FAQs for Surabaya

Why is now the right time to open in Surabaya?

With a 79.2/100 opportunity score, Surabaya outperforms 75% of comparable markets for Winery ventures Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.

Which customers convert best?

6% of households earn $75k+, sustaining premium spend for winerys

What should my first location focus on?

⏰ Market entry timing: Surabaya's Very High growth trajectory suggests immediate market entry to capture first-mover advantage before competition saturates

How do local conditions impact operations?

Summer tourist season

Ready to Open Your Winery in Surabaya?

Good - Favorable Window with a 79/100 opportunity score, very high competition, and a 88/100 foot traffic index. Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.