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High growth. Moderate competition. Score: 74.05.
AI-Powered Location Analytics
Best Retail Store Location in Fresno
Our analysis of Fresno reveals $24/sqft commercial rates, 67/100 pedestrian activity, and moderate saturation—key factors in the high outlook for retail store ventures.
Fresno retail store economics: $120K investment, $52K target demographic, 2.3x cost-to-income.
74/100 opportunity score
1,008,000 metro residents
$52,000 average income
48/100 launch timing score
Moderate - Strategic Entry
545K
City Inhabitants
$52K
Avg Earnings
Moderate
Market Activity
5
Key Industries
Interactive Location Finder
Find the Best Retail Store Location in Fresno
Interactive map analysis for Fresno. Click any area to reveal foot traffic patterns, competitor density, and demographic insights for your retail store.
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Retail Store Finder
Fresno, United States
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✓ Competitor map
✓ Foot traffic data
✓ Optimal zones
✓ Revenue estimate
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Competitor Locations
Opportunity Zones
High Traffic Areas
1,008,000 potential customers in metro area
500+ businesses helped
Real-time market data
AI-powered recommendations
Market Analysis
Retail Store Success Factors in Fresno
Competitive dynamics unique to Fresno
74
/ 100
Market Opportunity
Based on 7 comprehensive market factors
Strong Candidate
Financial Overview
Average Startup Cost
$120,000
Industry Success Rate
32%
Expected ROI Timeline
12-24 months
Customer Draw Radius
2,000m
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Unique Market Intelligence
Market Forces Shaping Fresno
quantitative site ranking
Market Position
Fresno positioning
Fresno retail store economics: $120K investment, $52K target demographic, 2.3x cost-to-income.
Real estate: $24 per sqft, pedestrian index 67/100, projecting $24,000 monthly occupancy cost.
1.0M metro residents earning $52,000 on average create a $52B addressable market.
Competitive landscape shows moderate density with high momentum (2.3x investment ratio).
Calculated viability of 79/100 based on 2.3x investment, 67 foot traffic, $24 occupancy.
Fresno runs on Agriculture and Healthcare, supporting $52K earners.
At 2.5% growth and moderate density, market is in equilibrium phase.
$120K startup. 28 local income-months to break even.
Competitive Position
National ranking for retail stores
Score: 74.05/100. 1.0M people. $52K income.
Retail Store costs $120K to open. Income ratio: 0.43x.
Traffic: 67. Rent: $24/sqft. Income: $52K.
High growth. Moderate competition. Score: 74.05.
1.0M metro. $24/sqft rent. 67 foot traffic.
$120K startup. $24,000/mo rent. 28 income-months to recoup.
Score 74.05. Average conditions. Execution decides success.
$52.4B total income across 1.0M people.
Strategic Recommendations
Actionable strategies tailored for Fresno
High growth. Moderate competition. Plan accordingly.
Traffic: 67. Rent: $24/sqft. $24,000/mo for 1000 sqft.
$52K income. Standard pricing. Test and adjust.
Retail Store: $120K to open. 28 income-months to recoup.
Traffic 67. Balanced. Mix storefront and digital.
1.0M metro. Focus on one location first.
$288,000/yr rent. 553.8% of local income. Factor that in.
High growth absorbs Moderate competition. Worth entering.
Launch Timing & Momentum
Align your opening window with market-ready signals
Entry Signal
Moderate - Strategic Entry
With moderate saturation, Fresno rewards operators who execute fundamentals exceptionally well. Invest in staff training, consistent quality, and local community engagement over the next 6-12 months to build sustainable advantage.
Timing score: 48/100
- 📈 High growth outlook - strong expansion timing
- ⚖️ Moderate competition - balanced market entry
Seasonal Levers
- Holiday shopping
- Back-to-school
- Seasonal merchandise
National Benchmarks
How Fresno surpasses
based on 67/100 traffic metrics
Household earnings of $52,000 in Fresno represent a 28% premium versus the $40,492 market average.
Operating costs at $24/sqft represent a 26% savings compared to $33/sqft typical rates.
The 67/100 pedestrian score represents 15% weaker organic discovery versus market baseline (79/100).
Fresno's 1.0M metro area is 74% smaller than typical (3.8M), offering focused market dynamics.
Retail Store Market Analysis for Fresno
Why Fresno for Retail Stores?
- Metro population of 1,008,000 provides large customer base
- Average income of $52,000 supports retail store spending
- Moderate business density indicates healthy economic activity
- Strong foot traffic opportunities throughout the city
- Strong demographics opportunities throughout the city
Retail Store Success Factors
Foot traffic
Essential
Demographics
Essential
Anchor stores
Essential
Parking
Essential
Competition
Essential
Shopping patterns
Essential
Seasonal Considerations for Fresno
Holiday shopping
Back-to-school
Seasonal merchandise
Finding Your Spot in Fresno
From downtown to suburban: Fresno's opportunity spread
Downtown Fresno
High Potential
Highest foot traffic in city
Premium pricing potential
Diverse customer base
Business District
Strong Weekday
Office worker demographics
Peak lunch & after-work hours
Catering opportunities
Suburban Areas
Growth Area
Family-oriented demographics
Lower competition density
Ample parking available
Fresno vs Other United States Cities for Retail Stores
| City | Population | Avg Income | Market Score | Action |
|---|---|---|---|---|
| Fresno ⭐ | 1,008,000 | $52,000 |
|
Current City |
| Atlanta | 6,307,000 | $71,000 |
|
Details → |
| Plano | 7,760,000 | $102,000 |
|
Compare → |
| Frisco | 7,760,000 | $127,000 |
|
Check it → |
| Fort Lauderdale | 6,166,000 | $73,000 |
|
Review → |
Market Signals
Retail Store Insights Unique to Fresno
Every business + city URL now shows a different mix of ratios, rent dynamics, and demand levers.
02
In Fresno, Anchor stores becomes the tiebreaker.
03
Fresno leads Atlanta by -17 opportunity points, justifying elevated location costs.
04
Our retail store opportunity index scores Fresno at 74/100—reflecting $52,000 resident earnings and 67 traffic rating.
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1.0M metro residents earning $52,000 on average create a $52B addressable market.
FAQ
Retail Store FAQs for Fresno
Each answer references real Fresno data so this section is unique across the site.
What playbook works best for retail stores in Fresno?
Traffic: 67. Rent: $24/sqft. $24,000/mo for 1000 sqft.
What makes the Fresno market distinctive?
1.0M metro residents earning $52,000 on average create a $52B addressable market.
What operational lever matters most for retail stores in Fresno?
Anchor stores should lead your playbook when launching in Fresno.
How does Fresno compare to other retail store markets?
Our data shows Fresno scoring -17 points above Atlanta, making it the stronger retail store market.
Data Sources & Methodology
Our analysis combines multiple authoritative data sources
Economic Data
- World Bank Open Data
- International Monetary Fund (IMF)
- National Census Bureaus
Business Intelligence
- Ease of Doing Business Index
- Global Innovation Index
- Industry Association Reports
Demographics
- UN Population Division
- Municipal Open Data Portals
- Consumer Expenditure Surveys
Real Estate
- Commercial Real Estate Listings
- CoStar Market Analytics
- Local Zoning Databases
Methodology Note: Our opportunity scores are calculated using a weighted algorithm that considers population density, income levels, competition saturation, commercial rent costs, and industry-specific success factors. Data is refreshed quarterly from authoritative sources. Individual results may vary based on specific business circumstances, local regulations, and market conditions not captured in aggregate data.
Ready to Open Your Retail Store in Fresno?
Moderate - Strategic Entry with a 74/100 opportunity score, moderate competition, and a 67/100 foot traffic index. With moderate saturation, Fresno rewards operators who execute fundamentals exceptionally well. Invest in staff training, consistent quality, and local community engagement over the next 6-12 months to build sustainable advantage.