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Restaurant opportunity score in Salt Lake City hits 84/100 thanks to $72,000 incomes and 71/100 foot traffic.
Data-Driven Market Intelligence
Best Restaurant Location in Salt Lake City
Marketlyzer calculates a 83/100 opportunity score for restaurants in Salt Lake City, supported by high competition and $72,000 average income, plus a 71/100 foot traffic index.
Salt Lake City's 3.5:1 capital-to-earnings multiple demands tight cost control for Restaurant margins
83/100 opportunity score
1,257,000 metro residents
$72,000 average income
73/100 launch timing score
Good - Favorable Window
209K
City Population
$72K
Avg Income
High
Business Density
5
Key Industries
Interactive Location Finder
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Restaurant Finder
Salt Lake City, United States
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✓ Competitor map
✓ Foot traffic data
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Competitor Locations
Opportunity Zones
High Traffic Areas
1,257,000 potential customers in metro area
500+ businesses helped
Real-time market data
AI-powered recommendations
Market Analysis
Restaurant Opportunity Score
Data-driven potential for success in Salt Lake City based on 7 key market factors
83
/ 100
Market Opportunity
Based on 7 comprehensive market factors
Strong Opportunity
Financial Overview
Average Startup Cost
$255,000
Industry Success Rate
18%
Expected ROI Timeline
18-36 months
Customer Draw Radius
800m
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Unique Market Intelligence
Salt Lake City Restaurant Insights
Data-driven analysis unique to this market combination
Market Position Analysis
Unique positioning insights for Salt Lake City
Salt Lake City's 3.5:1 capital-to-earnings multiple demands tight cost control for Restaurant margins
The balanced Restaurant market in Salt Lake City rewards innovation, with 71 foot traffic index
Strong industry alignment with Salt Lake City's Technology, Finance sectors creates 3x synergy multiplier for Restaurant customer acquisition
Competitive Market Position
How Salt Lake City ranks nationally for restaurants
At 83.65/100, Salt Lake City surpasses 75% of peer cities for Restaurant opportunity metrics
With $72,000 average pay, Salt Lake City sits in the upper-middle segment where quality-focused Restaurants thrive
Strategic Recommendations
Actionable strategies tailored for Salt Lake City
⏰ Accelerated timeline recommended: Salt Lake City's explosive growth trajectory won't last forever. Launch within 6-9 months to ride the expansion wave while Restaurant opportunities remain abundant.
📍 Real estate advantage: Salt Lake City's $30/sqft lets you lock in prime corners that'd cost 2-3x elsewhere. The 71 traffic index means investing in storefront appeal and local marketing to compensate for lower natural flow.
💰 Middle-premium sweet spot: Salt Lake City's $72,000 income supports good-better-best pricing for Restaurants. Anchor with mid-tier offerings, then upsell 30-40% of customers to premium options with clear value differentiation.
👥 Staffing advantage: 48% college-educated population provides strong talent pool - hire locally for Salt Lake City Restaurant operations
📢 Balanced approach: Salt Lake City's 71 foot traffic provides baseline awareness, but allocate 6-8% of revenue to digital marketing (Google, social) to fill gaps and drive intentional visits. Track which channels deliver actual customers, not just impressions.
Launch Timing & Momentum
Align your opening window with market-ready signals
Entry Signal
Good - Favorable Window
Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.
Timing score: 73/100
- 🚀 Very high growth trajectory - first-mover advantage available
- ⚖️ Moderate competition - balanced market entry
- 🚶 Good foot traffic (71) - organic visibility
Seasonal Levers
- Holiday dining
- Summer outdoor seating
- Event catering opportunities
Restaurant Market Analysis for Salt Lake City
Why Salt Lake City for Restaurants?
- Metro population of 1,257,000 provides large customer base
- Average income of $72,000 supports restaurant spending
- High business density indicates healthy economic activity
- Strong foot traffic opportunities throughout the city
- Strong demographics opportunities throughout the city
Restaurant Success Factors
Foot traffic
Essential
Demographics
Essential
Competition density
Essential
Parking availability
Essential
Visibility
Essential
Local cuisine preferences
Essential
Restaurant Market Insights for Salt Lake City
Tourism industry creates diverse dining opportunities and higher traffic
Seasonal Considerations for Salt Lake City
Holiday dining
Summer outdoor seating
Event catering opportunities
Best Salt Lake City Neighborhoods for Restaurants
Data-driven analysis of optimal areas based on restaurant success factors
Downtown Salt Lake City
High Potential
Highest foot traffic in city
Premium pricing potential
Diverse customer base
Business District
Strong Weekday
Office worker demographics
Peak lunch & after-work hours
Catering opportunities
Suburban Areas
Growth Area
Family-oriented demographics
Lower competition density
Ample parking available
Salt Lake City vs Other United States Cities for Restaurants
Market Signals
Restaurant Insights Unique to Salt Lake City
Every business + city URL now shows a different mix of ratios, rent dynamics, and demand levers.
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Salt Lake City's 3.5:1 capital-to-earnings multiple demands tight cost control for Restaurant margins
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With $72,000 average pay, Salt Lake City sits in the upper-middle segment where quality-focused Restaurants thrive
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In Salt Lake City, Local cuisine preferences becomes the tiebreaker.
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Compared to Atlanta, Salt Lake City scores -7 points higher—explaining the real estate premium.
FAQ
Restaurant FAQs for Salt Lake City
Each answer references real Salt Lake City data so this section is unique across the site.
How does Salt Lake City compare to other restaurant markets?
Our data shows Salt Lake City scoring -7 points above Atlanta, making it the stronger restaurant market.
What playbook works best for restaurants in Salt Lake City?
💰 Middle-premium sweet spot: Salt Lake City's $72,000 income supports good-better-best pricing for Restaurants. Anchor with mid-tier offerings, then upsell 30-40% of customers to premium options with clear value differentiation.
What makes the Salt Lake City market distinctive?
Salt Lake City's 3.5:1 capital-to-earnings multiple demands tight cost control for Restaurant margins
What operational lever matters most for restaurants in Salt Lake City?
Local cuisine preferences should lead your playbook when launching in Salt Lake City.
Ready to Open Your Restaurant in Salt Lake City?
Good - Favorable Window with a 83/100 opportunity score, high competition, and a 71/100 foot traffic index. Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.