01
Eugene leads Atlanta by -26 opportunity points, justifying elevated location costs.
Evidence-Based Analysis
Best Restaurant Location in Eugene
At $22/sqft with 72 foot traffic score, Eugene's moderate-density commercial zones serve 385.0K residents earning $62K on average.
Capital requirements for Eugene: $255K startup facing $62K earning households at 4.1x leverage.
64/100 opportunity score
385,000 metro residents
$62,000 average income
66/100 launch timing score
Good - Favorable Window
178K
Resident Base
$62K
Income Base
Moderate
Competition Level
5
Top Sectors
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Eugene, United States
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Competitor Locations
Opportunity Zones
High Traffic Areas
385,000 potential customers in metro area
500+ businesses helped
Real-time market data
AI-powered recommendations
Market Analysis
Eugene's Restaurant Potential
Market nuances specific to Eugene's demographics
64
/ 100
Market Opportunity
Based on 7 comprehensive market factors
Median Market
Financial Overview
Average Startup Cost
$255,000
Industry Success Rate
18%
Expected ROI Timeline
18-36 months
Customer Draw Radius
800m
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Unique Market Intelligence
$62K Income Demographics
thorough viability scoring
Market Position
Eugene positioning
Capital requirements for Eugene: $255K startup facing $62K earning households at 4.1x leverage.
Location costs run $22/sqft (72 walkability score), totaling $22,000/mo for standard retail footprint.
The 0.4M-person metro with $62,000 household incomes represents $24B in market potential.
Competitive landscape shows moderate density with high momentum (4.1x investment ratio).
Viability assessment: 4.1x capital needs, 72/100 exposure, $22/sqft overhead yields 62/100 score.
Local economy driven by Education, Outdoor Products—households averaging $62K.
Market growing at 2.5% annually. Moderate competitive environment. Stable outlook.
$255K startup. 49 local income-months to break even.
Competitive Position
National ranking for restaurants
Score: 64.8/100. 0.4M people. $62K income.
Restaurant costs $255K to open. Income ratio: 0.24x.
Traffic: 72. Rent: $22/sqft. Income: $62K.
High growth. Moderate competition. Score: 64.8.
0.4M metro. $22/sqft rent. 72 foot traffic.
$255K startup. $22,000/mo rent. 49 income-months to recoup.
Score 64.8. Average conditions. Execution decides success.
$23.9B total income across 0.4M people.
Strategic Recommendations
Actionable strategies tailored for Eugene
High growth. Moderate competition. Plan accordingly.
Traffic: 72. Rent: $22/sqft. $22,000/mo for 1000 sqft.
$62K income. Mid-tier pricing works. Offer options.
Restaurant: $255K to open. 49 income-months to recoup.
Traffic 72. Balanced. Mix storefront and digital.
0.4M metro. Focus on one location first.
$264,000/yr rent. 425.8% of local income. Factor that in.
High growth absorbs Moderate competition. Worth entering.
Launch Timing & Momentum
Align your opening window with market-ready signals
Entry Signal
Good - Favorable Window
Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.
Timing score: 66/100
- 📈 High growth outlook - strong expansion timing
- ⚖️ Moderate competition - balanced market entry
- 🚶 Good foot traffic (72) - organic visibility
Seasonal Levers
- Holiday dining
- Summer outdoor seating
- Event catering opportunities
National Benchmarks
How Eugene exceeds
calibrated to $62K demographics
Household earnings of $62,000 in Eugene represent a 53% premium versus the $40,492 market average.
Operating costs at $22/sqft represent a 32% savings compared to $33/sqft typical rates.
The 72/100 pedestrian score represents 8% weaker organic discovery versus market baseline (79/100).
Eugene's 0.4M metro area is 90% smaller than typical (3.8M), offering focused market dynamics.
Restaurant Market Analysis for Eugene
Why Eugene for Restaurants?
- Metro population of 385,000 provides large customer base
- Average income of $62,000 supports restaurant spending
- Moderate business density indicates healthy economic activity
- Strong foot traffic opportunities throughout the city
- Strong demographics opportunities throughout the city
Restaurant Success Factors
Foot traffic
Essential
Demographics
Essential
Competition density
Essential
Parking availability
Essential
Visibility
Essential
Local cuisine preferences
Essential
Seasonal Considerations for Eugene
Holiday dining
Summer outdoor seating
Event catering opportunities
Zone Analysis: Eugene
Commercial corridors serving $62K earners
Downtown Eugene
High Potential
Highest foot traffic in city
Premium pricing potential
Diverse customer base
Business District
Strong Weekday
Office worker demographics
Peak lunch & after-work hours
Catering opportunities
Suburban Areas
Growth Area
Family-oriented demographics
Lower competition density
Ample parking available
Eugene vs Other United States Cities for Restaurants
| City | Population | Avg Income | Market Score | Action |
|---|---|---|---|---|
| Eugene ⭐ | 385,000 | $62,000 |
|
Current City |
| Atlanta | 6,307,000 | $71,000 |
|
Explore → |
| Plano | 7,760,000 | $102,000 |
|
View data → |
| Frisco | 7,760,000 | $127,000 |
|
Compare → |
| Fort Lauderdale | 6,166,000 | $73,000 |
|
Check it → |
Market Signals
Restaurant Insights Unique to Eugene
Every business + city URL now shows a different mix of ratios, rent dynamics, and demand levers.
02
Market fundamentals place Eugene at 65/100 for restaurants: $62,000 average wages meet 72/100 pedestrian density.
03
The 0.4M-person metro with $62,000 household incomes represents $24B in market potential.
04
0.4M metro. $22/sqft rent. 72 foot traffic.
05
In Eugene, Demographics becomes the tiebreaker because $62,000 income bands.
FAQ
Restaurant FAQs for Eugene
Each answer references real Eugene data so this section is unique across the site.
What playbook works best for restaurants in Eugene?
High growth. Moderate competition. Plan accordingly.
What makes the Eugene market distinctive?
The 0.4M-person metro with $62,000 household incomes represents $24B in market potential.
What operational lever matters most for restaurants in Eugene?
Demographics should lead your playbook because $62,000 income bands when launching in Eugene.
How does Eugene compare to other restaurant markets?
Our data shows Eugene scoring -26 points above Atlanta, making it the stronger restaurant market.
Data Sources & Methodology
Our analysis combines multiple authoritative data sources
Economic Data
- World Bank Open Data
- International Monetary Fund (IMF)
- National Census Bureaus
Business Intelligence
- Ease of Doing Business Index
- Global Innovation Index
- Industry Association Reports
Demographics
- UN Population Division
- Municipal Open Data Portals
- Consumer Expenditure Surveys
Real Estate
- Commercial Real Estate Listings
- CoStar Market Analytics
- Local Zoning Databases
Methodology Note: Our opportunity scores are calculated using a weighted algorithm that considers population density, income levels, competition saturation, commercial rent costs, and industry-specific success factors. Data is refreshed quarterly from authoritative sources. Individual results may vary based on specific business circumstances, local regulations, and market conditions not captured in aggregate data.
Ready to Open Your Restaurant in Eugene?
Good - Favorable Window with a 64/100 opportunity score, moderate competition, and a 72/100 foot traffic index. Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.