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Retail Store opportunity score in Oklahoma City hits 74/100 thanks to $57,000 incomes and 68/100 foot traffic.
Expert Location Analysis
Best Retail Store Location in Oklahoma City
Oklahoma City's $57K income demographic and 68/100 foot traffic align with retail store requirements: $120,000 capital, 12-24 months profitability horizon.
Oklahoma City retail store economics: $120K investment, $57K target demographic, 2.1x cost-to-income.
74/100 opportunity score
1,425,000 metro residents
$57,000 average income
48/100 launch timing score
Moderate - Strategic Entry
687K
Local Population
$57K
Earning Power
Moderate
Business Saturation
5
Industry Presence
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Retail Store Finder
Oklahoma City, United States
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Competitor Locations
Opportunity Zones
High Traffic Areas
1,425,000 potential customers in metro area
500+ businesses helped
Real-time market data
AI-powered recommendations
Market Analysis
Retail Store Opportunity Score: Oklahoma City
Exclusive intelligence from Oklahoma City's commercial zones
74
/ 100
Market Opportunity
Based on 7 comprehensive market factors
Good Prospects
Financial Overview
Average Startup Cost
$120,000
Industry Success Rate
32%
Expected ROI Timeline
12-24 months
Customer Draw Radius
2,000m
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Unique Market Intelligence
Retail Store Market in Oklahoma City
thorough viability scoring
Market Position
Oklahoma City positioning
Oklahoma City retail store economics: $120K investment, $57K target demographic, 2.1x cost-to-income.
Commercial space at $22/sqft with 68/100 foot traffic equals $22,000/mo for 1000 sqft.
Consumer base of 1.4M at $57K average income drives a $81B economic opportunity.
Entry conditions: 2.1x funding multiple against moderate competition and high trajectory.
Success factors combine to 81/100: cost ratio 2.1x, traffic score 68, rent $22/sqft.
Energy and Aerospace anchor Oklahoma City's $57K-income economy.
At 2.5% growth and moderate density, market is in equilibrium phase.
$120K startup. 25 local income-months to break even.
Competitive Position
National ranking for retail stores
Score: 74.2/100. 1.4M people. $57K income.
Retail Store costs $120K to open. Income ratio: 0.47x.
Traffic: 68. Rent: $22/sqft. Income: $57K.
High growth. Moderate competition. Score: 74.2.
1.4M metro. $22/sqft rent. 68 foot traffic.
$120K startup. $22,000/mo rent. 25 income-months to recoup.
Score 74.2. Average conditions. Execution decides success.
$81.2B total income across 1.4M people.
Strategic Recommendations
Actionable strategies tailored for Oklahoma City
High growth. Moderate competition. Plan accordingly.
Traffic: 68. Rent: $22/sqft. $22,000/mo for 1000 sqft.
$57K income. Standard pricing. Test and adjust.
Retail Store: $120K to open. 25 income-months to recoup.
Traffic 68. Balanced. Mix storefront and digital.
1.4M metro. Focus on one location first.
$264,000/yr rent. 463.2% of local income. Factor that in.
High growth absorbs Moderate competition. Worth entering.
Launch Timing & Momentum
Align your opening window with market-ready signals
Entry Signal
Moderate - Strategic Entry
With moderate saturation, Oklahoma City rewards operators who execute fundamentals exceptionally well. Invest in staff training, consistent quality, and local community engagement over the next 6-12 months to build sustainable advantage.
Timing score: 48/100
- 📈 High growth outlook - strong expansion timing
- ⚖️ Moderate competition - balanced market entry
Seasonal Levers
- Holiday shopping
- Back-to-school
- Seasonal merchandise
National Benchmarks
How Oklahoma City dominates
calibrated to $57K demographics
At $57,000 per household, Oklahoma City exceeds typical markets ($40,492) by 41%, creating premium service demand.
Real estate at $22/sqft puts Oklahoma City 32% below market norms ($33/sqft).
A 68/100 foot traffic index places Oklahoma City 14% below the 79/100 national median, requiring destination-draw strategies.
With 1.4M metro residents, Oklahoma City falls below the 3.8M benchmark by 63%.
Retail Store Market Analysis for Oklahoma City
Why Oklahoma City for Retail Stores?
- Metro population of 1,425,000 provides large customer base
- Average income of $57,000 supports retail store spending
- Moderate business density indicates healthy economic activity
- Strong foot traffic opportunities throughout the city
- Strong demographics opportunities throughout the city
Retail Store Success Factors
Foot traffic
Essential
Demographics
Essential
Anchor stores
Essential
Parking
Essential
Competition
Essential
Shopping patterns
Essential
Seasonal Considerations for Oklahoma City
Holiday shopping
Back-to-school
Seasonal merchandise
Best Neighborhoods in Oklahoma City
Matching retail store requirements to Oklahoma City zones
Downtown Oklahoma City
High Potential
Highest foot traffic in city
Premium pricing potential
Diverse customer base
Business District
Strong Weekday
Office worker demographics
Peak lunch & after-work hours
Catering opportunities
Suburban Areas
Growth Area
Family-oriented demographics
Lower competition density
Ample parking available
Oklahoma City vs Other United States Cities for Retail Stores
| City | Population | Avg Income | Market Score | Action |
|---|---|---|---|---|
| Oklahoma City ⭐ | 1,425,000 | $57,000 |
|
Current City |
| Atlanta | 6,307,000 | $71,000 |
|
Details → |
| Plano | 7,760,000 | $102,000 |
|
Compare → |
| Frisco | 7,760,000 | $127,000 |
|
Check it → |
| Fort Lauderdale | 6,166,000 | $73,000 |
|
Review → |
Market Signals
Retail Store Insights Unique to Oklahoma City
Every business + city URL now shows a different mix of ratios, rent dynamics, and demand levers.
02
At 2.5% growth and moderate density, market is in equilibrium phase.
03
Score: 74.2/100. 1.4M people. $57K income.
04
In Oklahoma City, Demographics becomes the tiebreaker because $57,000 income bands.
05
Oklahoma City exceeds Atlanta by -17 points, which drives the city's premium pricing power.
FAQ
Retail Store FAQs for Oklahoma City
Each answer references real Oklahoma City data so this section is unique across the site.
What playbook works best for retail stores in Oklahoma City?
High growth. Moderate competition. Plan accordingly.
What makes the Oklahoma City market distinctive?
At 2.5% growth and moderate density, market is in equilibrium phase.
What operational lever matters most for retail stores in Oklahoma City?
Demographics should lead your playbook because $57,000 income bands when launching in Oklahoma City.
How does Oklahoma City compare to other retail store markets?
Benchmarked against Atlanta, Oklahoma City delivers -17 additional opportunity points—driven by superior market conditions.
Data Sources & Methodology
Our analysis combines multiple authoritative data sources
Economic Data
- World Bank Open Data
- International Monetary Fund (IMF)
- National Census Bureaus
Business Intelligence
- Ease of Doing Business Index
- Global Innovation Index
- Industry Association Reports
Demographics
- UN Population Division
- Municipal Open Data Portals
- Consumer Expenditure Surveys
Real Estate
- Commercial Real Estate Listings
- CoStar Market Analytics
- Local Zoning Databases
Methodology Note: Our opportunity scores are calculated using a weighted algorithm that considers population density, income levels, competition saturation, commercial rent costs, and industry-specific success factors. Data is refreshed quarterly from authoritative sources. Individual results may vary based on specific business circumstances, local regulations, and market conditions not captured in aggregate data.
Ready to Open Your Retail Store in Oklahoma City?
Moderate - Strategic Entry with a 74/100 opportunity score, moderate competition, and a 68/100 foot traffic index. With moderate saturation, Oklahoma City rewards operators who execute fundamentals exceptionally well. Invest in staff training, consistent quality, and local community engagement over the next 6-12 months to build sustainable advantage.