Expert Location Analysis

Best Retail Store Location in Madison

Madison's retail store market sits at the intersection of 680.0K metro demand, 72/100 walkability index, and $28/sqft operating costs.

Capital requirements for Madison: $120K startup facing $68K earning households at 1.8x leverage.

73/100 opportunity score
680,000 metro residents
$68,000 average income
66/100 launch timing score
Good - Favorable Window
Talk to Analyst
269K
Population Size
$68K
Per-Capita Income
High
Business Density
5
Major Industries
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Retail Store Finder

Madison, United States

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Competitor map
Foot traffic data
Optimal zones
Revenue estimate

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Competitor Locations
Opportunity Zones
High Traffic Areas
680,000 potential customers in metro area
500+ businesses helped
Real-time market data
AI-powered recommendations
Market Analysis

Viability Index: Retail Store in Madison

Market nuances specific to Madison's demographics

73 / 100

Market Opportunity

Based on 7 comprehensive market factors

Solid Opportunity

Financial Overview

Average Startup Cost
$120,000
Industry Success Rate
32%
Expected ROI Timeline
12-24 months
Customer Draw Radius
2,000m
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Unique Market Intelligence

The 680K Consumer Opportunity

systematic opportunity mapping

Market Position

Madison positioning

Capital requirements for Madison: $120K startup facing $68K earning households at 1.8x leverage.

Location costs run $28/sqft (72 walkability score), totaling $28,000/mo for standard retail footprint.

Market scale: 0.7M population × $68K income = $46B consumer spending power.

Market dynamics: moderate saturation, high expansion, 1.8x capital requirement.

Viability assessment: 1.8x capital needs, 72/100 exposure, $28/sqft overhead yields 84/100 score.

Madison runs on Education and Government, supporting $68K earners.

Market growing at 2.5% annually. Moderate competitive environment. Stable outlook.

$120K startup. 21 local income-months to break even.

Competitive Position

National ranking for retail stores

Score: 73.8/100. 0.7M people. $68K income.

Retail Store costs $120K to open. Income ratio: 0.57x.

Traffic: 72. Rent: $28/sqft. Income: $68K.

High growth. Moderate competition. Score: 73.8.

0.7M metro. $28/sqft rent. 72 foot traffic.

$120K startup. $28,000/mo rent. 21 income-months to recoup.

Score 73.8. Average conditions. Execution decides success.

$46.2B total income across 0.7M people.

Strategic Recommendations

Actionable strategies tailored for Madison

High growth. Moderate competition. Plan accordingly.

Traffic: 72. Rent: $28/sqft. $28,000/mo for 1000 sqft.

$68K income. Mid-tier pricing works. Offer options.

Retail Store: $120K to open. 21 income-months to recoup.

Traffic 72. Balanced. Mix storefront and digital.

0.7M metro. Focus on one location first.

$336,000/yr rent. 494.1% of local income. Factor that in.

High growth absorbs Moderate competition. Worth entering.

Launch Timing & Momentum

Align your opening window with market-ready signals

Entry Signal

Good - Favorable Window

Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.

Timing score: 66/100
  • 📈 High growth outlook - strong expansion timing
  • ⚖️ Moderate competition - balanced market entry
  • 🚶 Good foot traffic (72) - organic visibility

Seasonal Levers

  • Holiday shopping
  • Back-to-school
  • Seasonal merchandise
National Benchmarks

How Madison outperforms

scaled across 0.7M consumers

The $68,000 income profile in Madison positions it 68% higher than the $40,492 national norm.

Commercial rates averaging $28/sqft in Madison sit 14% below the $33/sqft market standard, enabling competitive pricing.

Pedestrian activity scoring 72/100 in Madison falls short of the 79/100 average by 8%.

The 0.7M regional population trails average markets (3.8M) by 82%.

Retail Store Market Analysis for Madison

Why Madison for Retail Stores?

  • Metro population of 680,000 provides large customer base
  • Average income of $68,000 supports retail store spending
  • High business density indicates healthy economic activity
  • Strong foot traffic opportunities throughout the city
  • Strong demographics opportunities throughout the city

Retail Store Success Factors

Foot traffic
Essential
Demographics
Essential
Anchor stores
Essential
Parking
Essential
Competition
Essential
Shopping patterns
Essential

Seasonal Considerations for Madison

Holiday shopping

Back-to-school

Seasonal merchandise

Madison Neighborhood Guide

Commercial corridors serving $68K earners

Downtown Madison

High Potential
Highest foot traffic in city
Premium pricing potential
Diverse customer base

Business District

Strong Weekday
Office worker demographics
Peak lunch & after-work hours
Catering opportunities

Suburban Areas

Growth Area
Family-oriented demographics
Lower competition density
Ample parking available

Madison vs Other United States Cities for Retail Stores

City Population Avg Income Market Score Action
Madison ⭐ 680,000 $68,000
73/100
Current City
Atlanta 6,307,000 $71,000
90/100
Details →
Plano 7,760,000 $102,000
90/100
Compare →
Frisco 7,760,000 $127,000
88/100
Check it →
Fort Lauderdale 6,166,000 $73,000
87/100
Review →
Market Signals

Retail Store Insights Unique to Madison

Every business + city URL now shows a different mix of ratios, rent dynamics, and demand levers.

01

In Madison, Shopping patterns becomes the tiebreaker.

02

Madison exceeds Atlanta by -17 points, which drives the city's premium pricing power.

03

Madison achieves 74/100 on retail store viability metrics, leveraging $68,000 income levels and 72/100 foot flow.

04

Capital requirements for Madison: $120K startup facing $68K earning households at 1.8x leverage.

05

Retail Store costs $120K to open. Income ratio: 0.57x.

FAQ

Retail Store FAQs for Madison

Each answer references real Madison data so this section is unique across the site.

How does Madison compare to other retail store markets?

Our data shows Madison scoring -17 points above Atlanta, making it the stronger retail store market.

What playbook works best for retail stores in Madison?

$336,000/yr rent. 494.1% of local income. Factor that in.

What makes the Madison market distinctive?

Capital requirements for Madison: $120K startup facing $68K earning households at 1.8x leverage.

What operational lever matters most for retail stores in Madison?

Shopping patterns should lead your playbook when launching in Madison.

Data Sources & Methodology

Our analysis combines multiple authoritative data sources

Economic Data

  • World Bank Open Data
  • International Monetary Fund (IMF)
  • National Census Bureaus

Business Intelligence

  • Ease of Doing Business Index
  • Global Innovation Index
  • Industry Association Reports

Demographics

  • UN Population Division
  • Municipal Open Data Portals
  • Consumer Expenditure Surveys

Real Estate

  • Commercial Real Estate Listings
  • CoStar Market Analytics
  • Local Zoning Databases

Methodology Note: Our opportunity scores are calculated using a weighted algorithm that considers population density, income levels, competition saturation, commercial rent costs, and industry-specific success factors. Data is refreshed quarterly from authoritative sources. Individual results may vary based on specific business circumstances, local regulations, and market conditions not captured in aggregate data.

Ready to Open Your Retail Store in Madison?

Good - Favorable Window with a 73/100 opportunity score, high competition, and a 72/100 foot traffic index. Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.