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Market viability index: 77/100 (factors: 2.6x funding, 65/100 walkability, $18/sqft costs).
AI-Powered Location Analytics
Best Retail Store Location in El Paso
El Paso's $46K income demographic and 65/100 foot traffic align with retail store requirements: $120,000 capital, 12-24 months profitability horizon.
Retail Store in El Paso: $120K startup. $46K local income. 2.6x ratio.
63/100 opportunity score
868,000 metro residents
$46,000 average income
48/100 launch timing score
Moderate - Strategic Entry
678K
City Population
$46K
HH Income
Moderate
Biz Concentration
5
Economic Drivers
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Retail Store Finder
El Paso, United States
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Competitor Locations
Opportunity Zones
High Traffic Areas
868,000 potential customers in metro area
500+ businesses helped
Real-time market data
AI-powered recommendations
Market Analysis
Retail Store Success Factors in El Paso
Proprietary metrics for El Paso's retail store landscape
63
/ 100
Market Opportunity
Based on 7 comprehensive market factors
Balanced Potential
Financial Overview
Average Startup Cost
$120,000
Industry Success Rate
32%
Expected ROI Timeline
12-24 months
Customer Draw Radius
2,000m
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Unique Market Intelligence
Market Forces Shaping El Paso
thorough viability scoring
Market Position
El Paso positioning
Retail Store in El Paso: $120K startup. $46K local income. 2.6x ratio.
Operating in El Paso: $18/sqft rent, 65-point foot traffic, $18,000/mo baseline for 1K sqft unit.
The 0.9M-person metro with $46,000 household incomes represents $40B in market potential.
Competitive landscape shows moderate density with high momentum (2.6x investment ratio).
Market viability index: 77/100 (factors: 2.6x funding, 65/100 walkability, $18/sqft costs).
El Paso runs on Manufacturing and Military, supporting $46K earners.
Baseline 2.5% expansion against moderate competition. Standard entry dynamics.
$120K startup. 31 local income-months to break even.
Competitive Position
National ranking for retail stores
Score: 63.75/100. 0.9M people. $46K income.
Retail Store costs $120K to open. Income ratio: 0.38x.
Traffic: 65. Rent: $18/sqft. Income: $46K.
High growth. Moderate competition. Score: 63.75.
0.9M metro. $18/sqft rent. 65 foot traffic.
$120K startup. $18,000/mo rent. 31 income-months to recoup.
Score 63.75. Average conditions. Execution decides success.
$39.9B total income across 0.9M people.
Strategic Recommendations
Actionable strategies tailored for El Paso
High growth. Moderate competition. Plan accordingly.
Traffic: 65. Rent: $18/sqft. $18,000/mo for 1000 sqft.
$46K income. Value positioning needed. Volume matters.
Retail Store: $120K to open. 31 income-months to recoup.
Traffic 65. Balanced. Mix storefront and digital.
0.9M metro. Focus on one location first.
$216,000/yr rent. 469.6% of local income. Factor that in.
High growth absorbs Moderate competition. Worth entering.
Launch Timing & Momentum
Align your opening window with market-ready signals
Entry Signal
Moderate - Strategic Entry
With moderate saturation, El Paso rewards operators who execute fundamentals exceptionally well. Invest in staff training, consistent quality, and local community engagement over the next 6-12 months to build sustainable advantage.
Timing score: 48/100
- 📈 High growth outlook - strong expansion timing
- ⚖️ Moderate competition - balanced market entry
Seasonal Levers
- Holiday shopping
- Back-to-school
- Seasonal merchandise
National Benchmarks
How El Paso dominates
calibrated to $46K demographics
El Paso's $46,000 average income runs 14% above the $40,492 national benchmark, supporting premium pricing.
El Paso's $18/sqft lease rates undercut the $33/sqft benchmark by 45%.
El Paso's 65/100 walkability index runs 17% lower than typical (79/100).
Regional reach of 0.9M positions El Paso 77% below the 3.8M standard.
Retail Store Market Analysis for El Paso
Why El Paso for Retail Stores?
- Metro population of 868,000 provides large customer base
- Average income of $46,000 supports retail store spending
- Moderate business density indicates healthy economic activity
- Strong foot traffic opportunities throughout the city
- Strong demographics opportunities throughout the city
Retail Store Success Factors
Foot traffic
Essential
Demographics
Essential
Anchor stores
Essential
Parking
Essential
Competition
Essential
Shopping patterns
Essential
Seasonal Considerations for El Paso
Holiday shopping
Back-to-school
Seasonal merchandise
Finding Your Spot in El Paso
Zone-by-zone breakdown of El Paso's commercial areas
Downtown El Paso
High Potential
Highest foot traffic in city
Premium pricing potential
Diverse customer base
Business District
Strong Weekday
Office worker demographics
Peak lunch & after-work hours
Catering opportunities
Suburban Areas
Growth Area
Family-oriented demographics
Lower competition density
Ample parking available
El Paso vs Other United States Cities for Retail Stores
| City | Population | Avg Income | Market Score | Action |
|---|---|---|---|---|
| El Paso ⭐ | 868,000 | $46,000 |
|
Current City |
| Atlanta | 6,307,000 | $71,000 |
|
Details → |
| Plano | 7,760,000 | $102,000 |
|
Compare → |
| Frisco | 7,760,000 | $127,000 |
|
Check it → |
| Fort Lauderdale | 6,166,000 | $73,000 |
|
Review → |
Market Signals
Retail Store Insights Unique to El Paso
Every business + city URL now shows a different mix of ratios, rent dynamics, and demand levers.
02
0.9M metro. $18/sqft rent. 65 foot traffic.
03
In El Paso, Shopping patterns becomes the tiebreaker.
04
The -27-point advantage over Atlanta shows why El Paso maintains higher commercial rents.
05
El Paso rates 64/100 for retail stores, driven by $46,000 average income and 65/100 pedestrian activity.
FAQ
Retail Store FAQs for El Paso
Each answer references real El Paso data so this section is unique across the site.
What makes the El Paso market distinctive?
Market viability index: 77/100 (factors: 2.6x funding, 65/100 walkability, $18/sqft costs).
What operational lever matters most for retail stores in El Paso?
Shopping patterns should lead your playbook when launching in El Paso.
How does El Paso compare to other retail store markets?
The -27-point advantage over Atlanta shows why El Paso maintains higher commercial rents.
What playbook works best for retail stores in El Paso?
0.9M metro. Focus on one location first.
Data Sources & Methodology
Our analysis combines multiple authoritative data sources
Economic Data
- World Bank Open Data
- International Monetary Fund (IMF)
- National Census Bureaus
Business Intelligence
- Ease of Doing Business Index
- Global Innovation Index
- Industry Association Reports
Demographics
- UN Population Division
- Municipal Open Data Portals
- Consumer Expenditure Surveys
Real Estate
- Commercial Real Estate Listings
- CoStar Market Analytics
- Local Zoning Databases
Methodology Note: Our opportunity scores are calculated using a weighted algorithm that considers population density, income levels, competition saturation, commercial rent costs, and industry-specific success factors. Data is refreshed quarterly from authoritative sources. Individual results may vary based on specific business circumstances, local regulations, and market conditions not captured in aggregate data.
Ready to Open Your Retail Store in El Paso?
Moderate - Strategic Entry with a 63/100 opportunity score, moderate competition, and a 65/100 foot traffic index. With moderate saturation, El Paso rewards operators who execute fundamentals exceptionally well. Invest in staff training, consistent quality, and local community engagement over the next 6-12 months to build sustainable advantage.