Marketlyzer

Analyzing market opportunities

Gathering business intelligence data for your location

Data-Driven Market Intelligence

Best Restaurant Location in Swindon

Marketlyzer calculates a 53/100 opportunity score for restaurants in Swindon, supported by moderate competition and $31,000 average income, plus a 75/100 foot traffic index.

With a startup-to-income ratio of 8.2:1, Swindon requires efficient operations to maximize Restaurant profitability

53/100 opportunity score
222,000 metro residents
$31,000 average income
38/100 launch timing score
Cautious - High Preparation
Schedule Consultation
185K
City Population
$31K
Avg Income
Moderate
Business Density
5
Key Industries
Market Analysis

Restaurant Opportunity Score

Data-driven potential for success in Swindon based on 7 key market factors

53 / 100

Market Opportunity

Based on 7 comprehensive market factors

Competitive Market

Financial Overview

Average Startup Cost
$255,000
Industry Success Rate
18%
Expected ROI Timeline
18-36 months
Customer Draw Radius
800m
Unique Market Intelligence

Swindon Restaurant Insights

Data-driven analysis unique to this market combination

Market Position Analysis

Unique positioning insights for Swindon

With a startup-to-income ratio of 8.2:1, Swindon requires efficient operations to maximize Restaurant profitability

lower customer density of 7,929 per commercial dollar suggests premium positioning opportunities

The balanced Restaurant market in Swindon rewards innovation, with 75 foot traffic index

Strong industry alignment with Swindon's Technology sectors creates 1x synergy multiplier for Restaurant customer acquisition

Competitive Market Position

How Swindon ranks nationally for restaurants

At 53.25/100, Swindon presents a specialized opportunity requiring strategic positioning for Restaurant success

Strategic Recommendations

Actionable strategies tailored for Swindon

💰 Pricing strategy: $31,000 average income indicates value-focused positioning - volume over margin approach recommended for Swindon Restaurants

📢 Marketing focus: Moderate foot traffic requires proactive customer acquisition - allocate 8-12% of revenue to digital marketing in Swindon

Launch Timing & Momentum

Align your opening window with market-ready signals

Entry Signal

Cautious - High Preparation

Challenging market conditions. Extensive market research and unique value proposition essential. Consider waiting 6-12 months or targeting niche segments.

Timing score: 38/100
  • ⚖️ Moderate competition - balanced market entry
  • 🚶 Good foot traffic (75) - organic visibility

Seasonal Levers

  • Holiday dining
  • Summer outdoor seating
  • Event catering opportunities

Restaurant Market Analysis for Swindon

Why Swindon for Restaurants?

  • Metro population of 222,000 provides large customer base
  • Average income of $31,000 supports restaurant spending
  • Moderate business density indicates healthy economic activity
  • Strong foot traffic opportunities throughout the city
  • Strong demographics opportunities throughout the city

Restaurant Success Factors

Foot traffic
Essential
Demographics
Essential
Competition density
Essential
Parking availability
Essential
Visibility
Essential
Local cuisine preferences
Essential

Seasonal Considerations for Swindon

Holiday dining

Summer outdoor seating

Event catering opportunities

Best Swindon Neighborhoods for Restaurants

Data-driven analysis of optimal areas based on restaurant success factors

Downtown Swindon

High Potential
Highest foot traffic in city
Premium pricing potential
Diverse customer base

Business District

Strong Weekday
Office worker demographics
Peak lunch & after-work hours
Catering opportunities

Suburban Areas

Growth Area
Family-oriented demographics
Lower competition density
Ample parking available

Swindon vs Other United Kingdom Cities for Restaurants

City Population Avg Income Market Score Action
Swindon ⭐ 222,000 $31,000
53/100
Current City
London 14,600,000 $56,000
81/100
Compare →
Leeds 3,036,000 $38,000
74/100
Compare →
Manchester 2,850,000 $38,000
73/100
Compare →
Edinburgh 1,028,000 $38,000
72/100
Compare →

Restaurant FAQs for Swindon

Why is now the right time to open in Swindon?

At 53.25/100, Swindon presents a specialized opportunity requiring strategic positioning for Restaurant success Challenging market conditions. Extensive market research and unique value proposition essential. Consider waiting 6-12 months or targeting niche segments.

Which customers convert best?

24% of households earn $75k+, sustaining premium spend for restaurants

What should my first location focus on?

💰 Pricing strategy: $31,000 average income indicates value-focused positioning - volume over margin approach recommended for Swindon Restaurants

How do local conditions impact operations?

Holiday dining

Ready to Open Your Restaurant in Swindon?

Cautious - High Preparation with a 53/100 opportunity score, moderate competition, and a 75/100 foot traffic index. Challenging market conditions. Extensive market research and unique value proposition essential. Consider waiting 6-12 months or targeting niche segments.