Marketlyzer

Analyzing market opportunities

Gathering business intelligence data for your location

Data-Driven Market Intelligence

Best Hair Salon Location in Portland

Marketlyzer calculates a 82/100 opportunity score for hair salons in Portland, supported by high competition and $74,000 average income, plus a 74/100 foot traffic index.

Balanced 1.8:1 startup-to-income ratio in Portland means Hair Salon operators should dial in unit economics early

82/100 opportunity score
2,511,000 metro residents
$74,000 average income
66/100 launch timing score
Good - Favorable Window
Schedule Consultation
635K
City Population
$74K
Avg Income
High
Business Density
5
Key Industries
Market Analysis

Hair Salon Opportunity Score

Data-driven potential for success in Portland based on 7 key market factors

82 / 100

Market Opportunity

Based on 7 comprehensive market factors

Strong Opportunity

Financial Overview

Average Startup Cost
$135,000
Industry Success Rate
49%
Expected ROI Timeline
12-30 months
Customer Draw Radius
6,000m
Unique Market Intelligence

Portland Hair Salon Insights

Data-driven analysis unique to this market combination

Market Position Analysis

Unique positioning insights for Portland

Balanced 1.8:1 startup-to-income ratio in Portland means Hair Salon operators should dial in unit economics early

exceptional customer density of 69,750 residents per commercial dollar provides natural demand

The balanced Hair Salon market in Portland rewards innovation, with 74 foot traffic index

Competitive Market Position

How Portland ranks nationally for hair salons

With a 82.1/100 opportunity score, Portland outperforms 75% of comparable markets for Hair Salon ventures

Average income of $74,000 positions Portland in the upper-middle market segment, ideal for value-focused Hair Salon concepts

Strategic Recommendations

Actionable strategies tailored for Portland

⏰ Optimal entry window: Next 12-18 months ideal for Portland Hair Salon launch during high-growth phase

📍 Location strategy: Moderate traffic (74) with affordable rent ($36/sqft) favors larger footprint strategy in Portland - consider 2,000+ sqft locations

👥 Staffing advantage: 47% college-educated population provides strong talent pool - hire locally for Portland Hair Salon operations

📢 Marketing focus: Moderate foot traffic requires proactive customer acquisition - allocate 8-12% of revenue to digital marketing in Portland

🔄 Expansion runway: 2,511,000 market supports 2-3 locations - establish proof of concept before multi-unit expansion in Portland

Launch Timing & Momentum

Align your opening window with market-ready signals

Entry Signal

Good - Favorable Window

Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.

Timing score: 66/100
  • 📈 High growth outlook - strong expansion timing
  • ⚖️ Moderate competition - balanced market entry
  • 🚶 Good foot traffic (74) - organic visibility

Seasonal Levers

  • Prom and graduation season
  • Wedding season
  • Holiday party preparations

Hair Salon Market Analysis for Portland

Why Portland for Hair Salons?

  • Metro population of 2,511,000 provides large customer base
  • Average income of $74,000 supports hair salon spending
  • High business density indicates healthy economic activity
  • Strong demographics opportunities throughout the city
  • Strong income levels opportunities throughout the city

Hair Salon Success Factors

Demographics
Essential
Income levels
Essential
Parking
Essential
Competition
Essential
Visibility
Essential
Walk-in accessibility
Essential

Seasonal Considerations for Portland

Prom and graduation season

Wedding season

Holiday party preparations

Best Portland Neighborhoods for Hair Salons

Data-driven analysis of optimal areas based on hair salon success factors

Downtown Portland

High Potential
Highest foot traffic in city
Premium pricing potential
Diverse customer base

Business District

Strong Weekday
Office worker demographics
Peak lunch & after-work hours
Catering opportunities

Suburban Areas

Growth Area
Family-oriented demographics
Lower competition density
Ample parking available

Portland vs Other United States Cities for Hair Salons

City Population Avg Income Market Score Action
Portland ⭐ 2,511,000 $74,000
82/100
Current City
Atlanta 6,307,000 $71,000
90/100
Compare →
New York 19,500,000 $79,000
87/100
Compare →
Dallas 7,760,000 $66,000
86/100
Compare →
Raleigh 1,468,000 $72,000
85/100
Compare →

Hair Salon FAQs for Portland

Why is now the right time to open in Portland?

With a 82.1/100 opportunity score, Portland outperforms 75% of comparable markets for Hair Salon ventures Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.

Which customers convert best?

38% of households earn $75k+, sustaining premium spend for hair salons

What should my first location focus on?

⏰ Optimal entry window: Next 12-18 months ideal for Portland Hair Salon launch during high-growth phase

How do local conditions impact operations?

Prom and graduation season

Ready to Open Your Hair Salon in Portland?

Good - Favorable Window with a 82/100 opportunity score, high competition, and a 74/100 foot traffic index. Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.