Marketlyzer

Analyzing market opportunities

Gathering business intelligence data for your location

Data-Driven Market Intelligence

Best Convenience Store Location in Makassar

Marketlyzer calculates a 71/100 opportunity score for convenience stores in Makassar, supported by high competition and $3,800 average income, plus a 78/100 foot traffic index.

With a startup-to-income ratio of 48.7:1, Makassar requires efficient operations to maximize Convenience Store profitability

71/100 opportunity score
2,795,000 metro residents
$3,800 average income
73/100 launch timing score
Good - Favorable Window
1,423K
City Population
$4K
Avg Income
High
Business Density
5
Key Industries
Market Analysis

Convenience Store Opportunity Score

Data-driven potential for success in Makassar based on 7 key market factors

71 / 100

Market Opportunity

Based on 7 comprehensive market factors

Strong Opportunity

Financial Overview

Average Startup Cost
$185,000
Industry Success Rate
53%
Expected ROI Timeline
18-36 months
Customer Draw Radius
3,000m
Unique Market Intelligence

Makassar Convenience Store Insights

Data-driven analysis unique to this market combination

Market Position Analysis

Unique positioning insights for Makassar

With a startup-to-income ratio of 48.7:1, Makassar requires efficient operations to maximize Convenience Store profitability

exceptional customer density of 174,688 residents per commercial dollar provides natural demand

The balanced Convenience Store market in Makassar rewards innovation, with 78 foot traffic index

Combining Indonesia's 5.0% business growth with Makassar's very high expansion trajectory creates 7.5% projected market expansion for new Convenience Stores

Competitive Market Position

How Makassar ranks nationally for convenience stores

With a 71.7/100 opportunity score, Makassar outperforms 75% of comparable markets for Convenience Store ventures

Strategic Recommendations

Actionable strategies tailored for Makassar

⏰ Market entry timing: Makassar's Very High growth trajectory suggests immediate market entry to capture first-mover advantage before competition saturates

💰 Pricing strategy: $3,800 average income indicates value-focused positioning - volume over margin approach recommended for Makassar Convenience Stores

📢 Marketing focus: Moderate foot traffic requires proactive customer acquisition - allocate 8-12% of revenue to digital marketing in Makassar

🔄 Expansion runway: 2,795,000 market supports 2-3 locations - establish proof of concept before multi-unit expansion in Makassar

Launch Timing & Momentum

Align your opening window with market-ready signals

Entry Signal

Good - Favorable Window

Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.

Timing score: 73/100
  • 🚀 Very high growth trajectory - first-mover advantage available
  • ⚖️ Moderate competition - balanced market entry
  • 🚶 Good foot traffic (78) - organic visibility

Seasonal Levers

  • Year-round steady demand
  • Summer beverage sales
  • Holiday gift items

Convenience Store Market Analysis for Makassar

Why Makassar for Convenience Stores?

  • Metro population of 2,795,000 provides large customer base
  • Average income of $3,800 supports convenience store spending
  • High business density indicates healthy economic activity
  • Strong foot traffic opportunities throughout the city
  • Strong vehicle traffic opportunities throughout the city

Convenience Store Success Factors

Foot traffic
Essential
Vehicle traffic
Essential
Visibility
Essential
Parking
Essential
Competition
Essential
24-hour potential
Essential

Seasonal Considerations for Makassar

Year-round steady demand

Summer beverage sales

Holiday gift items

Best Makassar Neighborhoods for Convenience Stores

Data-driven analysis of optimal areas based on convenience store success factors

Downtown Makassar

High Potential
Highest foot traffic in city
Premium pricing potential
Diverse customer base
Analyze Downtown →

Business District

Strong Weekday
Office worker demographics
Peak lunch & after-work hours
Catering opportunities
Analyze Business District →

Suburban Areas

Growth Area
Family-oriented demographics
Lower competition density
Ample parking available
Analyze Suburban Areas →

Makassar vs Other Indonesia Cities for Convenience Stores

City Population Avg Income Market Score Action
Makassar ⭐ 2,795,000 $3,800
71/100
Current City
Surabaya 9,373,000 $4,600
79/100
Compare →
Jakarta 33,430,000 $5,000
75/100
Compare →
Bandung 6,965,000 $4,200
75/100
Compare →
Medan 4,103,000 $4,000
72/100
Compare →

Convenience Store FAQs for Makassar

Why is now the right time to open in Makassar?

With a 71.7/100 opportunity score, Makassar outperforms 75% of comparable markets for Convenience Store ventures Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.

Which customers convert best?

4% of households earn $75k+, sustaining premium spend for convenience stores

What should my first location focus on?

⏰ Market entry timing: Makassar's Very High growth trajectory suggests immediate market entry to capture first-mover advantage before competition saturates

How do local conditions impact operations?

Year-round steady demand

Ready to Open Your Convenience Store in Makassar?

Good - Favorable Window with a 71/100 opportunity score, high competition, and a 78/100 foot traffic index. Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.