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In Portland, Morning traffic becomes the tiebreaker because 74/100 foot traffic readings.
Data-Driven Market Intelligence
Best Coffee Shop Location in Portland
Marketlyzer calculates a 82/100 opportunity score for coffee shops in Portland, supported by high competition and $74,000 average income, plus a 74/100 foot traffic index.
Strong $74,000 incomes in Portland hold the entry cost multiplier to 1.7:1, supporting Coffee Shop profitability
82/100 opportunity score
2,511,000 metro residents
$74,000 average income
66/100 launch timing score
Good - Favorable Window
635K
City Population
$74K
Avg Income
High
Business Density
5
Key Industries
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Coffee Shop Finder
Portland, United States
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✓ Competitor map
✓ Foot traffic data
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Competitor Locations
Opportunity Zones
High Traffic Areas
2,511,000 potential customers in metro area
500+ businesses helped
Real-time market data
AI-powered recommendations
Market Analysis
Coffee Shop Opportunity Score
Data-driven potential for success in Portland based on 7 key market factors
82
/ 100
Market Opportunity
Based on 7 comprehensive market factors
Strong Opportunity
Financial Overview
Average Startup Cost
$125,000
Industry Success Rate
38%
Expected ROI Timeline
12-24 months
Customer Draw Radius
1,200m
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Unique Market Intelligence
Portland Coffee Shop Insights
Data-driven analysis unique to this market combination
Market Position Analysis
Unique positioning insights for Portland
Strong $74,000 incomes in Portland hold the entry cost multiplier to 1.7:1, supporting Coffee Shop profitability
exceptional customer density of 69,750 residents per commercial dollar provides natural demand
Market density rewards innovation in Portland's balanced Coffee Shop scene, with 74 traffic rating
Technology dominance in Portland amplifies Coffee Shop demand by 1x through industry synergies
Customer base metrics support Coffee Shop concepts: 47% college-educated residents
Competitive Market Position
How Portland ranks nationally for coffee shops
Portland scores 82.1/100, exceeding three-quarters of markets on Coffee Shop fundamentals
Portland's $74,000 income profile targets the upper-middle tier, supporting strong-value Coffee Shop models
Strategic Recommendations
Actionable strategies tailored for Portland
⏰ Strategic timing: Plan Portland entry over next 15-20 months to align with peak growth cycle. High expansion rates make waiting for 'perfect' conditions less critical than consistent execution.
📍 Real estate advantage: Portland's $36/sqft lets you lock in prime corners that'd cost 2-3x elsewhere. The 74 traffic index means investing in storefront appeal and local marketing to compensate for lower natural flow.
💰 Middle-premium sweet spot: Portland's $74,000 income supports good-better-best pricing for Coffee Shops. Anchor with mid-tier offerings, then upsell 30-40% of customers to premium options with clear value differentiation.
👥 Staffing advantage: 47% college-educated population provides strong talent pool - hire locally for Portland Coffee Shop operations
📢 Balanced approach: Portland's 74 foot traffic provides baseline awareness, but allocate 6-8% of revenue to digital marketing (Google, social) to fill gaps and drive intentional visits. Track which channels deliver actual customers, not just impressions.
🔄 Expansion runway: 2,511,000 market supports 2-3 locations - establish proof of concept before multi-unit expansion in Portland
Launch Timing & Momentum
Align your opening window with market-ready signals
Entry Signal
Good - Favorable Window
Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.
Timing score: 66/100
- 📈 High growth outlook - strong expansion timing
- ⚖️ Moderate competition - balanced market entry
- 🚶 Good foot traffic (74) - organic visibility
Seasonal Levers
- Summer iced drinks
- Winter specialty drinks
- Student seasons
Coffee Shop Market Analysis for Portland
Why Portland for Coffee Shops?
- Metro population of 2,511,000 provides large customer base
- Average income of $74,000 supports coffee shop spending
- High business density indicates healthy economic activity
- Strong morning traffic opportunities throughout the city
- Strong office density opportunities throughout the city
Coffee Shop Success Factors
Morning traffic
Essential
Office density
Essential
Competition
Essential
Parking
Essential
Ambiance potential
Essential
Wi-Fi infrastructure
Essential
Coffee Shop Market Insights for Portland
Educated professionals provide strong coffee shop customer base
Tech industry provides ideal customer base for coffee shops and co-working spaces
Seasonal Considerations for Portland
Summer iced drinks
Winter specialty drinks
Student seasons
Best Portland Neighborhoods for Coffee Shops
Data-driven analysis of optimal areas based on coffee shop success factors
Downtown Portland
High Potential
Highest foot traffic in city
Premium pricing potential
Diverse customer base
Business District
Strong Weekday
Office worker demographics
Peak lunch & after-work hours
Catering opportunities
Suburban Areas
Growth Area
Family-oriented demographics
Lower competition density
Ample parking available
Portland vs Other United States Cities for Coffee Shops
Market Signals
Coffee Shop Insights Unique to Portland
Every business + city URL now shows a different mix of ratios, rent dynamics, and demand levers.
02
Portland outperforms Atlanta by -9 points on the opportunity index, highlighting why the city commands premium rents.
03
Portland achieves 82/100 on coffee shop viability metrics, leveraging $74,000 income levels and 74/100 foot flow.
04
exceptional customer density of 69,750 residents per commercial dollar provides natural demand
05
Portland's $74,000 income profile targets the upper-middle tier, supporting strong-value Coffee Shop models
FAQ
Coffee Shop FAQs for Portland
Each answer references real Portland data so this section is unique across the site.
What operational lever matters most for coffee shops in Portland?
Morning traffic should lead your playbook because 74/100 foot traffic readings when launching in Portland.
How does Portland compare to other coffee shop markets?
Portland outperforms Atlanta by -9 points on the opportunity index, highlighting why the city commands premium rents.
What playbook works best for coffee shops in Portland?
📢 Balanced approach: Portland's 74 foot traffic provides baseline awareness, but allocate 6-8% of revenue to digital marketing (Google, social) to fill gaps and drive intentional visits. Track which channels deliver actual customers, not just impressions.
What makes the Portland market distinctive?
exceptional customer density of 69,750 residents per commercial dollar provides natural demand
Ready to Open Your Coffee Shop in Portland?
Good - Favorable Window with a 82/100 opportunity score, high competition, and a 74/100 foot traffic index. Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.