Marketlyzer

Analyzing market opportunities

Gathering business intelligence data for your location

Data-Driven Market Intelligence

Best Coffee Shop Location in Eugene

Marketlyzer calculates a 64/100 opportunity score for coffee shops in Eugene, supported by moderate competition and $62,000 average income, plus a 72/100 foot traffic index.

Balanced 2.0:1 startup-to-income ratio in Eugene means Coffee Shop operators should dial in unit economics early

64/100 opportunity score
385,000 metro residents
$62,000 average income
66/100 launch timing score
Good - Favorable Window
Schedule Consultation
178K
City Population
$62K
Avg Income
Moderate
Business Density
5
Key Industries
Market Analysis

Coffee Shop Opportunity Score

Data-driven potential for success in Eugene based on 7 key market factors

64 / 100

Market Opportunity

Based on 7 comprehensive market factors

Moderate Opportunity

Financial Overview

Average Startup Cost
$125,000
Industry Success Rate
38%
Expected ROI Timeline
12-24 months
Customer Draw Radius
1,200m
Unique Market Intelligence

Eugene Coffee Shop Insights

Data-driven analysis unique to this market combination

Market Position Analysis

Unique positioning insights for Eugene

Balanced 2.0:1 startup-to-income ratio in Eugene means Coffee Shop operators should dial in unit economics early

lower customer density of 17,500 per commercial dollar suggests premium positioning opportunities

The balanced Coffee Shop market in Eugene rewards innovation, with 72 foot traffic index

Strong industry alignment with Eugene's Education, Technology sectors creates 2x synergy multiplier for Coffee Shop customer acquisition

Demographics align with Coffee Shop success factors: 44% college-educated residents

Competitive Market Position

How Eugene ranks nationally for coffee shops

Eugene's 64.8/100 score indicates moderate opportunity, ranking in the 50th percentile for Coffee Shop success factors

Average income of $62,000 positions Eugene in the upper-middle market segment, ideal for value-focused Coffee Shop concepts

Strategic Recommendations

Actionable strategies tailored for Eugene

⏰ Optimal entry window: Next 12-18 months ideal for Eugene Coffee Shop launch during high-growth phase

📍 Location strategy: Moderate traffic (72) with affordable rent ($22/sqft) favors larger footprint strategy in Eugene - consider 2,000+ sqft locations

📢 Marketing focus: Moderate foot traffic requires proactive customer acquisition - allocate 8-12% of revenue to digital marketing in Eugene

Launch Timing & Momentum

Align your opening window with market-ready signals

Entry Signal

Good - Favorable Window

Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.

Timing score: 66/100
  • 📈 High growth outlook - strong expansion timing
  • ⚖️ Moderate competition - balanced market entry
  • 🚶 Good foot traffic (72) - organic visibility

Seasonal Levers

  • Summer iced drinks
  • Winter specialty drinks
  • Student seasons

Coffee Shop Market Analysis for Eugene

Why Eugene for Coffee Shops?

  • Metro population of 385,000 provides large customer base
  • Average income of $62,000 supports coffee shop spending
  • Moderate business density indicates healthy economic activity
  • Strong morning traffic opportunities throughout the city
  • Strong office density opportunities throughout the city

Coffee Shop Success Factors

Morning traffic
Essential
Office density
Essential
Competition
Essential
Parking
Essential
Ambiance potential
Essential
Wi-Fi infrastructure
Essential

Coffee Shop Market Insights for Eugene

Educated professionals provide strong coffee shop customer base

Tech industry provides ideal customer base for coffee shops and co-working spaces

Seasonal Considerations for Eugene

Summer iced drinks

Winter specialty drinks

Student seasons

Best Eugene Neighborhoods for Coffee Shops

Data-driven analysis of optimal areas based on coffee shop success factors

Downtown Eugene

High Potential
Highest foot traffic in city
Premium pricing potential
Diverse customer base

Business District

Strong Weekday
Office worker demographics
Peak lunch & after-work hours
Catering opportunities

Suburban Areas

Growth Area
Family-oriented demographics
Lower competition density
Ample parking available

Eugene vs Other United States Cities for Coffee Shops

City Population Avg Income Market Score Action
Eugene ⭐ 385,000 $62,000
64/100
Current City
Atlanta 6,307,000 $71,000
90/100
Compare →
Plano 7,760,000 $102,000
90/100
Compare →
Frisco 7,760,000 $127,000
88/100
Compare →
Fort Lauderdale 6,166,000 $73,000
87/100
Compare →

Coffee Shop FAQs for Eugene

Why is now the right time to open in Eugene?

Eugene's 64.8/100 score indicates moderate opportunity, ranking in the 50th percentile for Coffee Shop success factors Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.

Which customers convert best?

Educated professionals provide strong coffee shop customer base

What should my first location focus on?

⏰ Optimal entry window: Next 12-18 months ideal for Eugene Coffee Shop launch during high-growth phase

How do local conditions impact operations?

Summer iced drinks

Ready to Open Your Coffee Shop in Eugene?

Good - Favorable Window with a 64/100 opportunity score, moderate competition, and a 72/100 foot traffic index. Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.