Marketlyzer

Analyzing market opportunities

Gathering business intelligence data for your location

Data-Driven Market Intelligence

Best Coffee Shop Location in Dijon

Marketlyzer calculates a 61/100 opportunity score for coffee shops in Dijon, supported by high competition and $38,000 average income, plus a 73/100 foot traffic index.

With a startup-to-income ratio of 3.3:1, Dijon requires efficient operations to maximize Coffee Shop profitability

61/100 opportunity score
385,000 metro residents
$38,000 average income
38/100 launch timing score
Cautious - High Preparation
Schedule Consultation
156K
City Population
$38K
Avg Income
High
Business Density
5
Key Industries
Market Analysis

Coffee Shop Opportunity Score

Data-driven potential for success in Dijon based on 7 key market factors

61 / 100

Market Opportunity

Based on 7 comprehensive market factors

Moderate Opportunity

Financial Overview

Average Startup Cost
$125,000
Industry Success Rate
38%
Expected ROI Timeline
12-24 months
Customer Draw Radius
1,200m
Unique Market Intelligence

Dijon Coffee Shop Insights

Data-driven analysis unique to this market combination

Market Position Analysis

Unique positioning insights for Dijon

With a startup-to-income ratio of 3.3:1, Dijon requires efficient operations to maximize Coffee Shop profitability

lower customer density of 16,042 per commercial dollar suggests premium positioning opportunities

The balanced Coffee Shop market in Dijon rewards innovation, with 73 foot traffic index

Strong industry alignment with Dijon's Technology, Education sectors creates 2x synergy multiplier for Coffee Shop customer acquisition

Demographics align with Coffee Shop success factors: 43% college-educated residents

Competitive Market Position

How Dijon ranks nationally for coffee shops

Dijon's 61.95/100 score indicates moderate opportunity, ranking in the 50th percentile for Coffee Shop success factors

Strategic Recommendations

Actionable strategies tailored for Dijon

📍 Location strategy: Moderate traffic (73) with affordable rent ($24/sqft) favors larger footprint strategy in Dijon - consider 2,000+ sqft locations

💰 Pricing strategy: $38,000 average income indicates value-focused positioning - volume over margin approach recommended for Dijon Coffee Shops

📢 Marketing focus: Moderate foot traffic requires proactive customer acquisition - allocate 8-12% of revenue to digital marketing in Dijon

Launch Timing & Momentum

Align your opening window with market-ready signals

Entry Signal

Cautious - High Preparation

Challenging market conditions. Extensive market research and unique value proposition essential. Consider waiting 6-12 months or targeting niche segments.

Timing score: 38/100
  • ⚖️ Moderate competition - balanced market entry
  • 🚶 Good foot traffic (73) - organic visibility

Seasonal Levers

  • Summer iced drinks
  • Winter specialty drinks
  • Student seasons

Coffee Shop Market Analysis for Dijon

Why Dijon for Coffee Shops?

  • Metro population of 385,000 provides large customer base
  • Average income of $38,000 supports coffee shop spending
  • High business density indicates healthy economic activity
  • Strong morning traffic opportunities throughout the city
  • Strong office density opportunities throughout the city

Coffee Shop Success Factors

Morning traffic
Essential
Office density
Essential
Competition
Essential
Parking
Essential
Ambiance potential
Essential
Wi-Fi infrastructure
Essential

Coffee Shop Market Insights for Dijon

Educated professionals provide strong coffee shop customer base

Tech industry provides ideal customer base for coffee shops and co-working spaces

Seasonal Considerations for Dijon

Summer iced drinks

Winter specialty drinks

Student seasons

Best Dijon Neighborhoods for Coffee Shops

Data-driven analysis of optimal areas based on coffee shop success factors

Downtown Dijon

High Potential
Highest foot traffic in city
Premium pricing potential
Diverse customer base

Business District

Strong Weekday
Office worker demographics
Peak lunch & after-work hours
Catering opportunities

Suburban Areas

Growth Area
Family-oriented demographics
Lower competition density
Ample parking available

Dijon vs Other France Cities for Coffee Shops

City Population Avg Income Market Score Action
Dijon ⭐ 385,000 $38,000
61/100
Current City
Lille 1,510,000 $37,000
75/100
Compare →
Toulouse 1,454,000 $42,000
74/100
Compare →
Paris 12,628,000 $48,000
74/100
Compare →
Lyon 2,280,000 $41,000
73/100
Compare →

Coffee Shop FAQs for Dijon

Why is now the right time to open in Dijon?

Dijon's 61.95/100 score indicates moderate opportunity, ranking in the 50th percentile for Coffee Shop success factors Challenging market conditions. Extensive market research and unique value proposition essential. Consider waiting 6-12 months or targeting niche segments.

Which customers convert best?

Educated professionals provide strong coffee shop customer base

What should my first location focus on?

📍 Location strategy: Moderate traffic (73) with affordable rent ($24/sqft) favors larger footprint strategy in Dijon - consider 2,000+ sqft locations

How do local conditions impact operations?

Summer iced drinks

Ready to Open Your Coffee Shop in Dijon?

Cautious - High Preparation with a 61/100 opportunity score, high competition, and a 73/100 foot traffic index. Challenging market conditions. Extensive market research and unique value proposition essential. Consider waiting 6-12 months or targeting niche segments.