Marketlyzer

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Data-Driven Market Intelligence

Best Business Location in Medan

Medan offers 4,103,000 metro customers, $4,000 average income, and high commercial activity—ideal conditions for data-led site selection.

Major metropolitan market of 4,103,000 people offers substantial customer base

76 readiness score (B+)
4,103,000 metro residents
$4,000 average income
4,103K
Metro Population
$4K
Avg Income
High
Business Density
5
Major Industries

Medan Business Environment

Market Insights

  • Major metropolitan market of 4,103,000 people offers substantial customer base
  • Active business environment with high commercial density and growth opportunities
  • Cost-effective commercial space at $18/sq ft
  • Located in North Sumatra, Indonesia with IDR currency

Top Industries

Agriculture
Manufacturing
Trade
Palm Oil
Rubber

Medan Neighborhood Analysis

Discover the best neighborhoods for your business type in Medan

Medan features diverse neighborhood types: downtown core, business districts, residential areas, and emerging zones

Each district offers distinct advantages for foot traffic, rent costs, and customer demographics

Downtown/City Center

  • • Highest foot traffic density
  • • Premium rental costs
  • • Best for retail & restaurants
  • • Excellent public transport access

Business Districts

  • • High concentration of offices
  • • Ideal for B2B services
  • • Strong weekday traffic
  • • Growing food & beverage demand

Suburban Areas

  • • Lower rental costs
  • • Family-oriented demographics
  • • Ample parking availability
  • • Good for service businesses

Emerging Areas

  • • High growth potential
  • • Lower competition density
  • • Opportunity for early movers
  • • Rising property values

Medan Business Readiness Score

Data-driven viability assessment

B+
76
Overall Score
16
market size
8
income level
16
business activity
16
foot traffic
20
growth outlook
Cost Analysis

Cost of Operations in Medan

Financial breakdown for a 1,500 sq ft location

Startup Investment

Basic Setup
3 months rent + basics
$131,000
Standard Buildout
6 months rent + furnishing
$262,000
Premium Finish
12 months rent + premium
$524,000

Monthly Operating

Rent (1,500 sqft) $27,000
Utilities & Services $2,700
Labor (2 employees) $320
Total Monthly
Break-even target
$30,020

Cost Insights

Affordable rent at $18/sqft enables competitive pricing strategies

Medan Market Entry Timing

Data-driven signals for optimal business launch timing

73 / 100
Good - Favorable Window

Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.

Entry Timing Factors

🚀 Very high growth trajectory - first-mover advantage available
⚖️ Moderate competition - balanced market entry
🚶 Good foot traffic (80) - organic visibility

Business Performance in Medan

Market dynamics and success indicators

2.1x higher business density than national average

Average business survives 7.2 years in this market

Frequently Asked Questions about Business in Medan

What makes Medan attractive for new concepts?

2.1x higher business density than national average Strong market conditions support entry. Develop detailed business plan and secure financing within next 3-6 months.

Where should I prioritize my first site?

Medan features diverse neighborhood types: downtown core, business districts, residential areas, and emerging zones

Which industries create the strongest spillover demand?

Agriculture, Manufacturing, Trade employers generate consistent daytime and weekend traffic that supports retail, food, and service concepts.

What operating costs should I plan for?

Expect about $27,000 in monthly rent with total operating costs near $30,020 for a 1,500 sq ft footprint.

Ready to Find Your Perfect Business Location in Medan?

Turn our 76 readiness score and timing signals into a shortlist of proven sites before competitors react.