Marketlyzer

Analyzing market opportunities

Gathering business intelligence data for your location

Data-Driven Market Intelligence

Best Business Location in Gaborone

Gaborone offers 421,000 metro customers, $7,610 average income, and high commercial activity—ideal conditions for data-led site selection.

Active business environment with high commercial density and growth opportunities

62 readiness score (B)
421,000 metro residents
$7,610 average income
421K
Metro Population
$8K
Avg Income
High
Business Density
5
Major Industries

Gaborone Business Environment

Market Insights

  • Active business environment with high commercial density and growth opportunities
  • Cost-effective commercial space at $16/sq ft
  • Located in South-East, Botswana with BWP currency

Top Industries

Diamonds
Finance
Government
Trade
Tourism

Gaborone Neighborhood Analysis

Discover the best neighborhoods for your business type in Gaborone

Gaborone features diverse neighborhood types: downtown core, business districts, residential areas, and emerging zones

Each district offers distinct advantages for foot traffic, rent costs, and customer demographics

Downtown/City Center

  • • Highest foot traffic density
  • • Premium rental costs
  • • Best for retail & restaurants
  • • Excellent public transport access

Business Districts

  • • High concentration of offices
  • • Ideal for B2B services
  • • Strong weekday traffic
  • • Growing food & beverage demand

Suburban Areas

  • • Lower rental costs
  • • Family-oriented demographics
  • • Ample parking availability
  • • Good for service businesses

Emerging Areas

  • • High growth potential
  • • Lower competition density
  • • Opportunity for early movers
  • • Rising property values

Gaborone Business Readiness Score

Data-driven viability assessment

B
62
Overall Score
8
market size
8
income level
16
business activity
14
foot traffic
16
growth outlook

Industry Synergy Opportunities in Gaborone

Top industries creating demand for specific business types

Finance

High-income professionals support premium services and luxury retail

Best Business Types:

Restaurant Salon & Spa Retail Store
Cost Analysis

Cost of Operations in Gaborone

Financial breakdown for a 1,500 sq ft location

Startup Investment

Basic Setup
3 months rent + basics
$122,000
Standard Buildout
6 months rent + furnishing
$244,000
Premium Finish
12 months rent + premium
$488,000

Monthly Operating

Rent (1,500 sqft) $24,000
Utilities & Services $2,400
Labor (2 employees) $608
Total Monthly
Break-even target
$27,008

Cost Insights

Affordable rent at $16/sqft enables competitive pricing strategies

Gaborone Market Entry Timing

Data-driven signals for optimal business launch timing

48 / 100
Moderate - Strategic Entry

Market requires careful positioning. Conduct thorough competitive analysis and develop differentiation strategy before entry.

Entry Timing Factors

📈 High growth outlook - strong expansion timing
⚖️ Moderate competition - balanced market entry

Business Performance in Gaborone

Market dynamics and success indicators

2.1x higher business density than national average

Average business survives 7.2 years in this market

Frequently Asked Questions about Business in Gaborone

What makes Gaborone attractive for new concepts?

2.1x higher business density than national average Market requires careful positioning. Conduct thorough competitive analysis and develop differentiation strategy before entry.

Where should I prioritize my first site?

Gaborone features diverse neighborhood types: downtown core, business districts, residential areas, and emerging zones

Which industries create the strongest spillover demand?

Finance drives demand for Restaurant, Salon & Spa, Retail Store, giving new entrants a built-in customer stream.

What operating costs should I plan for?

Expect about $24,000 in monthly rent with total operating costs near $27,008 for a 1,500 sq ft footprint.

Ready to Find Your Perfect Business Location in Gaborone?

Turn our 62 readiness score and timing signals into a shortlist of proven sites before competitors react.